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Growing Your LINE Official Account: Fresh Ways to Use Member Referrals and Lucky Draws

In today's digital marketing landscape, a large, active LINE Official Account opens up a world of creative possibilities. If your brand is ready to go all in on LINE but your friend count has stalled despite great content and a well-planned strategy, it's time for an effective growth strategy. This article introduces two proven modules to help your LINE account gain users fast.

Growing Your LINE Official Account: Fresh Ways to Use Member Referrals and Lucky Draws

In today's digital marketing landscape, a large, active LINE Official Account opens up a world of creative possibilities. If your brand is ready to go all in on LINE but your friend count has stalled despite great content and a well-planned strategy, it's time for an effective growth strategy. This article introduces two proven modules to help your LINE account gain users fast.

Member Referral module

Member referral (member get member) is an effective strategy that uses your existing users to attract new ones. OakMega's Member Referral module gives each user a personal link to invite friends and rewards successful referrals. The advantage of this approach is that it taps into personal social networks to extend your brand's reach, and personal recommendations make new customers trust your brand more.

Beyond rewarding referrals, OakMega's Member Referral module lets you set tiered rewards, encouraging people to keep inviting new friends instead of stopping once they hit a single goal.

The Member Referral module's leaderboard and reward settings in the dashboard, alongside the referral ranking shown in the LINE account, illustrating how friend invitation rewards work.

Lucky Draw game module

Besides referrals, another effective way to attract users is through games and prize draws. OakMega's Lucky Draw game module offers two game styles, Fortune Sticks and Gacha Machine, so brands can choose the right format for each campaign.

A major highlight of this module is how customizable it is: brands can design the game interface to match their own visual style. The Lucky Draw module is also feature-complete, with settings for the number of plays, rules, and eligibility. Every draw can be recorded through the tagging system, making it easy to analyze member behavior later and run precisely targeted marketing.

The Lucky Draw module showing prize settings for Fortune Sticks, Gacha Machine style options, and the gacha draw screen on mobile.

Summary

With OakMega's Member Referral module and Lucky Draw game module, your LINE Official Account can grow its user base quickly and boost engagement. These modules not only improve the experience for your LINE friends but also bring your brand more potential loyal customers. To learn more about putting these modules to work, join OakMega's "Modules to the Nth Power | LINE Marketing Module Experience Day" and try even more versatile modules!

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