Social CRM

A friend or follower is more than a number.

From LINE to Messenger, Instagram and WhatsApp, every click, form and conversation stays with the member. You remember every customer, and they feel remembered.

LINE
Emily
Instagram
@noah.design
Messenger
Daniel Lee
WhatsApp
Grace Wong
One workspace
E
Emily Carter
LINE member · Friend for 214 days
VIPWarranty questionWeekend visitorGot welcome coupon
17
Tags
3
Forms
26
Chats
What is Social CRM

One member profile that follows every step.

Social CRM goes deepest on your LINE Official Account and connects Facebook, Instagram and WhatsApp too, turning friends into members you recognize. From the first QR scan to a renewal booking, every action stays with the same person, so your next message lands better.

  1. Mar 2Scans a QR code in store, adds you as a friend and gets a welcome giftNew vs. returning friends→
  2. Mar 5Three days later, receives product care tipsMember journeys→
  3. May 18Clicks a broadcast about new sofasAuto-tagging tracking links→
  4. Aug 9Fills in a form to register the warrantyOakMega Forms→
  5. Oct 21Asks about an extended warranty: AI customer service replies first, store staff take overService Center→
  6. Nov 15Books a Saturday store visit to renewBooking Center→
Why it matters

More friends every year, but no closer relationships?

It’s where most brands end up after a few years on social and messaging apps. The problem isn’t sending too little. It’s not knowing who you’re talking to.

Lots of friends, no idea who’s who

Every friend gets a member card: tags, clicks, forms and chats, all at a glance.

Blast messages only, and blocks keep climbing

Segment by tags and behavior so the right people get the right message at the right time.

Chats scattered across apps and personal phones

LINE, Messenger, Instagram and WhatsApp conversations, all in one Service Center.

The campaign ends, and the list disappears

Sign-ups, prize draws and coupons stay on the member record, ready for your next campaign.

Social CDP

Know every member, and say the right thing.

Friends across platforms merge into one member. Links clicked, forms filled, broadcasts read: all become tags automatically. Broadcast by segment, and let member journeys send each message at the right moment.

Explore Social CDP→
Segment broadcast · New fall sofasSends Fri 6:00 PM
IncludeViewed sofasWeekend visitor
ExcludeBought a sofa
Matches2,316members
Hi Emily, the gray sofa you looked at now comes in new colors. Try it in store this weekend and get a free set of cushions.
Not opened in 3 days? Send one automatic reminder
Inbox10:24
J
Jessica Hall
Messenger · VIP
Open
How do I extend my warranty?
Auto-assigned to After-sales · Jake
Your warranty runs until Dec 20. Apply now to add another year — here’s the form.
AI customer service
Jake took over the chat
Service Center

Every message gets an answer.

One-to-one chats from LINE, Messenger, Instagram and WhatsApp land in a single inbox. Tags route each one to the right team, with the member profile right beside the chat. Add AI customer service and AI replies first; a person can take over in one click.

Explore Service Center→
Web Tools

Run a campaign without calling an engineer.

Forms, bookings, coupons and members-only pages, plus games like grid draws, prize wheels and big-screen raffles. Customers open them right inside LINE, and every participant is tagged automatically.

Explore Web Tools→
Anniversary saleLive
Sign-up form
Auto-tagged “Signed up”
642
responses
In-store booking
Auto-tagged “Booked”
188
bookings
Coupon
Auto-tagged “Redeemed”
305
redeemed
Grid prize game
Auto-tagged “Played grid game”
1,970
players
Member program for new development
Dawnlight Homes · Owner: Ryan
NT$960,000
Closing Dec 18
DiscoveryContract · 80% win rate
LINE groupDawnlight Homes × your brand
ContactsMegan (Marketing), David (VP)
NextNov 14 video call · Contract terms
Sales Center

Every sales thread ties back to one record.

Link companies, contacts, LINE groups and deals. Reps and managers see what stage every deal is at and what was discussed at the last visit, so handovers never drop the ball.

Explore Sales Center→
Agentic CRM

Your member data, readable by AI.

In-app AI helps you analyze members and plan tags and chatbots. Service Center connects to AI customer service from AI Teams. And with the Claude plugin, open API and webhooks, outside AI and systems can work with your CRM too.

Explore Agentic CRM→
Claude pluginOakMega Social CRM
/oakmega-scrm How many people had the “Weekend visitor” tag in each of the last three months?
1,120Aug
1,386Sep
1,742Oct

Up 622 in three months. October grew the most, mostly new friends who scanned the QR code in store.

09:415G
Mr. Brooks
LINE · Store team
What time do you close today? I’d like to look at mattresses after work
Template: Store info
Portland FlagshipOpen today until 9:30 PM120 NW Main St, Portland
Get directions
Tagged “Mattress shopper”
App

Away from your desk, still there for customers.

Store staff, counter teams and field sales can reply to customers, get assignment alerts, check member cards and notes, and schedule LINE posts — all from their phone. Available on iOS and Android.

Explore the app→
vs. LINE Official Account

Your Official Account sends. Social CRM gets to know.

It’s not either-or. Social CRM connects to your LINE Official Account: messages still go out from it, and all your friends stay put. The difference is that you finally know who they are, what they care about, and when to say what.

LINE Official Account onlyWith OakMega Social CRM
Choosing an audienceBy gender, age and region, as provided by LINEBy your own tags, member data and behavior — include or exclude
Remembering a personChats stay in the Official Account chat roomTags, forms, clicks and chats on one member card
AutomationAuto-reply messagesMember journeys that branch, wait and send based on behavior and timing
Team supportReply in the Official Account dashboardRoute by tag to the right team, with AI customer service replying first
Other platformsLINE onlyMessenger, Instagram and WhatsApp chats and chatbots in the same workspace
Customer success

We hand you the tools. Then we stay.

A customer success manager who knows your brand is with you from launch day to results. Every campaign, every review — you never have to figure it out alone.

Kevin Wu
Kevin Wu
Head of Customer Success
Explore customer success service→
  1. Get the foundations rightAccount connections, tag structure, your first automation — planned together, launched together.
  2. Get friends talking backCampaigns, segments, member journeys. From idea to execution, someone’s right beside you.
  3. Let the numbers speakRegular performance reviews show what’s working and where to go next.
Contact us

Start your AI transformation today.

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