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Telegram
How We Hit 80% Attendance at a Free Offline Event with a Chat Community
2020 TeleLens DemoDay is a wrap! Thank you all for joining. With rain that day, we were worried about turnout for a free event, but the final check-in rate was 83%. Since it was TeleLens DemoDay, we had to show what Telegram can do, so online registration, on-site check-in, and in-event games all ran on a Telegram bot. So what did we actually do?
ILING WuProduct Marketing Manager
How Can KOLs and Influencers Build Their Most Loyal Fan Community on LINE?
YouTube is gradually becoming mainstream media, yet creators still have many platforms to manage, from Facebook Pages and Instagram to YouTube memberships, Twitter, and livestreaming platforms. Content structure is still what matters most in KOL marketing: it strengthens your fan base while letting you promote brand partners’ products to your audience, turning personal brand value into commercial value that drives traffic and lifts conversions.
ILING WuProduct Marketing Manager
Podcasts Are on the Rise and Telegram Is Suddenly Everywhere: What Happens When They Meet?
In the first half of 2020, podcasts suddenly took off in Taiwan. Individuals and brands alike jumped in, from YouTubers and livestreamers to the creative industries and finance. Some, like Bailingguo News, staked their claim before podcasts were popular, while others, like Gooaye and Taiwan's No.1 Commute Brand, became overnight hits.
ILING WuProduct Marketing Manager
LINE OpenChat vs. Telegram Groups: Which Should Marketers Choose?
With the new feature live, LINE users can find an OpenChat entry on the Home tab that opens a brand-new OPENCHAT page, featuring editor-picked LINE OpenChats and topic categories such as hobbies, sports and pets. OpenChat breaks the old 500-member cap on groups, allowing up to 5,000 members.
ILING WuProduct Marketing Manager
Telegram the Chameleon: Is Cybersecurity National Security? Telegram's Love-Hate Relationship with Governments
Telegram promises the highest level of confidentiality for user data and has refused to hand chat records over to several governments. That promise fueled its rapid global growth: it reached 400 million monthly active users in just six years. Interestingly, in Taiwan, brands moved to Telegram before users did because LINE raised its prices, which had nothing to do with security or privacy. In Taiwan, Telegram has become one more option for running communities across platforms.
AbbieCustomer Success Manager
TeleLens Closed Beta at One Month: Top Q&A
One month into the closed beta, we've rounded up the questions we hear most, in the hope they help every brand already on TeleLens. This Q&A covers four areas: account connection, the emoji module, tag management, and deep links. 🕹 Quick tip: press Ctrl (Command) + F and search the page for a keyword to see if your answer is here!
AbbieCustomer Success Manager
[TeleLens | Your Best Ally for Pioneering Telegram Marketing] Why Should I Use TeleLens?
When you first try Telegram, it's great for chatting privately with friends. But using it to run a brand? TeleLens is a third-party back office for Telegram. Social media managers who know Facebook can think of it as something like “Ads Manager” or “Publishing Tools.” LINE managers can think of it as the LINE Official Account back office.
AbbieCustomer Success Manager
Telegram 101: How to Build a Brand Community on Telegram
There are three ways to run a community on Telegram: Channels, Groups, and Bots. The quickest way to understand a channel is to think of it as a bulletin board. Of the three, channels are the best place to push messages and publish posts, given the features Telegram offers.
AbbieCustomer Success ManagerStart your AI transformation today.
